Create Your Company’s Own Custom Stored Value, Gift, or Loyalty Cards!

National Merchant of California has developed a proprietary gift / loyalty / stored value card system. This comprehensive product line is very versatile and can be set up for a single business location or to a multi-location national chain. Our simple set up and sophisticated reporting functions makes offering these cards a valuable product that businesses come back to us again and again for.

According to The Nilson Report, gift card systems are the fastest growing consumer payment system and will continue to dominate the prepaid payment system. The benefits of utilizing these custom labeled cards are overwhelming. A sales and marketing strategy that incorporates these types of cards can provide a large return on investments. According to the Standard Registers 2001 “Survey of National Retail Card Issuers,” retailers switching from paper gift certificates to magnetic striped gift cards showed a year over year sales jump of 15% to 46% from use of the gift cards. The 2004 Consumer Insights Survey states that more than half of those surveyed spent more than the value of the card. The increases in sales along with the ability to reward your best customers are major benefits to all businesses.

According to a survey conducted by ValueLinkTM , more than half of American consumers prefer electronic gift or spending cards when giving gifts. The popularity of these cards continue to grow as an October 2004 article in Digital Transactions projects that 139 million people or 64% of US adults are buying or receiving these cards each year.

EARLY FUNDS: With gift cards, your company will receive the money before have sold the goods, which could help you fund your inventory with gift card funds.

 GUARANTEE: Gift cards guarantee that your customer will send the full amount of money on the card at your store (or not spend it all).

 REPEAT BUSINESS: Most gift card recipients make more than one trip to the store to use up the value of their card.

 INCREASE SPENDING: Gift cards also increase your customers spending on both the front end and the back end. According to studies, 80% of consumers who purchase gift cards indicate that they spend as much or more on a gift card than they would on a traditional gift, and 54% of consumers always or often spend more than the face value of the card.

The National Merchant of California sales team is ready to help you maximize the return from your existing customers and promote your business to new ones by creating your custom gift and loyalty cards. Our in-house graphic design team can help design your cards with our customized service or generic designs. We also provide a rapid turnaround so that you can begin offering these cards immediately. 

To sign up, or for more information about our Gift/Loyalty or other custom Stored Value Card products, please contact National Merchant of California or your NMC Agent today!